Cork Street Galleries
A Journal for Contemporary Art
- Art Direction
- Brand Identity
- Publishing
- Strategy
- Type Design
- Web Design
Cork Street has been celebrated as the home of contemporary art in Mayfair since the early 1900’s. HS was invited to work closely with the Pollen Estate in the development of Cork Street Galleries – a series of new spaces designed to regenerate this exciting landmark destination, and to re-establish the active role of Cork Street within the contemporary art community.
At the heart of the visual identity is a bespoke typeface – designed by HS, this appears across all communications, digital, print as well as in the street itself. The visual identity was then extended into an editorial platform titled Catalogue. The platform was devised as a means of defining a contemporary tone of voice for the street, whilst re-connecting the destination with the wider art community.
Designed as a printed journal and online platform, Catalogue has become a catalyst for change in the street, promoting collaborators and artists involved in the development and supporting its ongoing programme of activities. The journal itself was designed, art directed and edited by the team at Hingston with contributions from a selection of leading figures from the art and design community, including Jeremy Deller, Philippe Parreno, Grayson Perry and Hans Ulrich Obrist as well as supporting younger, emerging artists.
Now in its tenth year, the journal and supporting placemaking campaign have firmly re-established Cork Street as a leading destination for Contemporary Art. The street is now home to a new generation of gallerists, including Goodman, Saatchi Yates and the Lisson – as well as playing host to number of key shows and pop-ups, including David Shrigley, Marina Abromvić, Frieze, Sadie Coles and an Augmented Reality street show curated by Daniel Baunbaun and Acute Art.
Celebrating its centenary year in 2025, HS designed the identity and supporting campaign to mark the occasion. Hosted by all 15 galleries on the street. an open air group exhibition also formed part of the 12 month programme. Curated by Tarini Malik (Curator of Modern and Contemporary Art at the Royal Academy), the group show was titled ‘Fear Gives Wings to Courage’.
Taking its title from Jean Cocteau’s seminal 1938 work La peur donnant des ailes au courage, ‘Fear Gives Wings to Courage’ celebrates the transformative potential of artists’ voices both within gallery spaces and outside of them. Gesturing to the street’s long-established cultural history, the exhibition’s theme recalls Cork Street’s pioneering role in transforming London into a hub for international art practices in the 20th century.
Catalogue Issue No.5.0:
The Illuminating Gas: Cerith Wyn Evans on Marcel Duchamp
Electronic Hydra: Sketches for an Exhibition by Hans Ulricht Obrist
Directing the Gaze: Julie Curtiss
Augmented Reality: Koo Jeong A
Elizabeth Diller in Conversation With: Johan Bettum and Daniel Birnbaum
Can Technology Save Us: Tomás Saraceno’s World Wide (Spider) Web
Space and Place: Yuk Hui Remarks on a Digital Chrono-topology
Catalogue Issue No.4:
Young Guggenheim: Gallerist Pilar Ordovas
The Generation Game: Studio Voltaire Director Joe Scotland
The Edge of Beyond: Daniel Birnbaum and R.H. Quaytman
The Living Magazine: Amanda Sharp and Matthew Slotover
New Perspectives: Goodman Gallery Director Liza Essers
Catalogue Issue No.3:
Version 2.0: Sir David Chipperfield
The Other Palace: ICA Director Stefan Kalmár
The Chain: Philippe Parreno
Remake Model: Sarah McCrory
The Guardian: Artangel Co-Director James Lingwood
Catalogue Issue No.2:
Portrait of Robert ‘Groovy Bob’ Fraser
Lust for Life: In Conversation with Jeremy Deller
Space Exploration: In Conversation with 6a Architects
Open Mind: In Conversation with Polly Staple
Drawn Together: Grayson Perry
Tree of Life: Francis Kéré
Catalogue Issue No.1:
Cork Street: An Avenue for Art
Art Space: An Interview with Sadie Coles
Redefining The Royal Academy: Charles Saumarez Smith
Problems One and Two: Contemporary Art and Architecture
Tom Dixon talks to Tony Chambers
Interview: Paul Jackson – Claridge’s
